Tony Parker lowers price on Central Texas estate amid slow luxury housing market

Erwin Nicholas II, Parker’s agent, Houston broker
Erwin Nicholas II, Parker’s agent, Houston broker
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San Antonio Spurs legend and basketball hall of famer Tony Parker has reduced the asking price of his Central Texas estate to $19.5 million. The property, which was listed publicly in September for $20 million, saw its price drop on Saturday, according to the Houston Association of Realtors.

The estate gained attention earlier this year after hosting web celebrity Kai Cenat for a month-long performance event. This marketing approach was initiated by Parker’s agent, Houston broker Erwin Nicholas II, after Cenat requested a rental mansion for his act. Nicholas has since used similar strategies with other high-profile properties, including Jeff Greene’s Beverly Hills estate.

Despite the publicity, Parker’s home has struggled to sell. Kuper Sotheby’s International Realty agent Binkan Cinaroglu previously represented the property. The current market conditions have presented additional challenges for luxury sellers in Texas.

“We want to make sure that we represent the opportunity to negotiate,” Nicholas said regarding the recent price cut.

Texas’ luxury real estate market has experienced a slowdown this year. In September, seven of the top 10 most expensive homes for sale in Texas were relistings, indicating a more stagnant market compared to earlier months in 2025. The San Antonio and Austin metro areas led the nation in canceled deals and home value loss at different times during the year. Home supply levels across major cities in Texas are now comparable to those seen after the last recession.

“It’s a buyer’s market right now. There’s a lot of inventory, so something has to happen,” Nicholas said when discussing prospects for 2026.

Luxury custom properties like Parker’s often take longer to sell than conventional homes at similar prices, according to Bernard Uechtritz, founder of Icon Global and an expert in ranch sales. He noted that it is difficult to determine if an extended time on market means a unique property is going stale.

“There really is no one-size-fits-all. That said, if we list a unique property … we expect to complete a campaign for something unique and unusual in really no more than nine months,” Uechtritz said.

“It’d be very hard to write a one-size-fits-all kind of opinion on days on the market. I mean, if something is there for a year or two, that’s tough.”



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